Nosto Blog

Ecommerce tips, tricks and news - helping you grow your business.

  • best practices
  • facebook ads
  • August 10, 2017

How to reach your customers using Facebook Audiences (and why your conversion funnel needs turning upside down!)

While it’s a Pinterest truism to declare that your vibe attracts your tribe, there is a secret weapon that can make finding the right tribe for your brand even simpler: Facebook and Instagram advertising. With practically endless amounts of data...

  • best practices
  • August 3, 2017

How to be social IRL when you’re an online brand

You might think that as an online business, being social with your customers can only happen online. Chatting on Twitter, answering questions on Facebook and trading Instagram likes is a great way to build a community. But here’s a newsflash:...

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  • best practices
  • personalized emails
  • July 24, 2017

6 examples of customer re-engagement emails that just work

A successful customer re-engagement strategy can be the thing to skyrocket your business. Afterall, a recent Adobe study has found that, on average, it takes anywhere between five and seven new customers to equal the revenue of one repeat customer,...

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  • best practices
  • July 17, 2017

How to avoid the dreaded Summer Sales Slump!

To the rest of the world summer means sun, sea and sangria, but to those of us in the world of ecommerce, it often comes with mutters of a summer sales slump. But does this slump actually exist - or...

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  • best practices
  • tips & tricks
  • magento
  • July 11, 2017

Moving to Magento 2? Here are 5 quick ways of improving your store along the way

Many retailers are making the move over to Magento 2, so we thought it was a great opportunity to hear from guest blogger Paul Rogers, who has spent the past year helping online retailers make the switch. Here he rounds...

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  • best practices
  • June 22, 2017

5 tips for creating ecommerce Instagram photo magic – and 5 apps to help you fake it

Instagram is a platform that celebrates creativity and style - it’s where people go to express their passions visually.  This visual element makes it a great place for an ecommerce brand to share product and lifestyle photography, but these need...

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  • inspiration
  • fashion
  • June 7, 2017

Learn how one luxury brand found a way to communicate quality online (so you can do the same)

Are you in the market for a buttery soft leather bag, together with some tips on creating the ultimate ecommerce store? Look no further – today we dive into luxury leather goods brand, Osprey London, examining what makes their site...

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  • best practices
  • instagram
  • May 30, 2017

Same, same but different – how to reach absolutely everyone in your target demographic (spoiler: it involves Instagram)

The beginning of my Instagram journey started with a classic case of mistaken identity… (more…)

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