Nosto Blog

Ecommerce tips, tricks and news - helping you grow your business.

  • ecommerce personalization
  • November 10, 2017

Your Ecommerce Guide to the Human Touch

Behind every strong ecommerce personalization strategy lies a human element that propels it forward. The team at The Chat Shop discusses key tips to use The Human Touch to enhance the customer journey. (more…)

  • facebook ads
  • November 8, 2017

Facebook Collection Ads: The Next Step in Creating a Seamless and Inspirational Ad Experience

Lari Lehtonen, Nosto’s resident Product Manager, discusses how Facebook Collection Ads combine storytelling and compelling visuals to enhance the ad experience. He also sheds some light on the traumatizing NYC commute that led him to discover the powerful connection between...

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  • best practices
  • ecommerce optimization
  • November 2, 2017

3 Efficient Ways to Optimize Your Online Sales Strategy in Q4

Last year, Fortune predicted that online shopping sales in in the 2016 holiday season would, for the first time, surpass $100 billion... (more…)

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  • facebook ads
  • black friday
  • cyber monday
  • October 30, 2017

4 Facebook Ad Strategies to Prepare Your Store for Black Friday Success

With Black Friday slowly creeping its way into your sales calendar, it’s prime time for maximizing Facebook advertising and competitive sales efforts. Our e-commerce specialist and Product Manager, Lari, whipped up some quick and actionable tips to prepare your ad...

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  • personalized emails
  • October 25, 2017

Which Nordic retailers are Hitting the Mark with their email marketing?

Less advanced tactics mean Nordic brands are missing out on key customer experience opportunities, according to a new report by dotmailer (featuring yours truly!) In this post, the folks over at dotmailer share a few of their findings, which may...

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  • best practices
  • product recommendations
  • October 10, 2017

The 411 on Geo-Targeting: Leveraging Location to Drive Personalization

You already know how powerful Onsite Product Recommendations can be for driving revenue. The proof is in the pudding: we saw first-hand how one brand leveraged product recommendations to increase Average Order Value by 16%. (more…)

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  • customer success story
  • September 25, 2017

How One Bag Company Got ‘Life Organized’ Thanks to Onsite Personalization

Knomo’s mission: to help people get organized, stylishly. Our mission? To help them optimize the Knomo website and enable them to spread that mission around the world. How? Read on... (more…)

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  • facebook ads
  • customer success story
  • September 22, 2017

How One Brand Increased Consumer Relevance by ‘Making Things Personal’

Want to know how to really pull at a shopper’s heartstrings? Make things personal. (more…)

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