Nosto Blog

Ecommerce tips and innovations to empower your business growth.

  • pop-ups
  • personalized emails
  • April 19, 2018

Nosto and dotmailer Team up to Personalize Your Email Marketing Strategy

Experian reports that personalized emails deliver 6x higher transaction rates.  No surprise there, seeing as it's become increasingly challenging to cut through the noise of a flooded inbox.  For online retailers, the ability to deliver tailored emails to your audience...

  • instagram
  • facebook ads
  • product recommendations
  • March 21, 2018

User-Generated Content: Boosting Brand Loyalty in eCommerce

With 74% of consumers worldwide turning to the likes of Facebook, Instagram, Twitter and Pinterest for retail inspiration, social media has become a huge lifeline for brands to boost their reputation with customers. Case in point: ever scroll through Instagram...

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  • pop-ups
  • December 4, 2017

Using MailChimp to Manage Customer Emails? Syncing These Emails Just Got Easier.

You’ve seen how powerful Onsite Pop-ups can be for collecting customer email addresses. But manually syncing these awesome new emails to your growing email list becomes harder to manage over time... (more…)

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  • facebook ads
  • November 8, 2017

Facebook Collection Ads: The Next Step in Creating a Seamless and Inspirational Ad Experience

Lari Lehtonen, Nosto’s resident Product Manager, discusses how Facebook Collection Ads combine storytelling and compelling visuals to enhance the ad experience. He also sheds some light on the traumatizing NYC commute that led him to discover the powerful connection between...

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  • best practices
  • product recommendations
  • October 10, 2017

The 411 on Geo-Targeting: Leveraging Location to Drive Personalization

You already know how powerful Onsite Product Recommendations can be for driving revenue. The proof is in the pudding: we saw first-hand how one brand leveraged product recommendations to increase Average Order Value by 16%. (more…)

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