Beauty Retail Masterclass: An Inside Look at Sephora’s Personalisation & Loyalty Strategy
In a time where many retailers must depend on online interactions to connect with consumers, it’s important that you’re doing the most to prevent your competitors from taking centre stage. Together with our friends at LoyaltyLion, we’re giving away the secrets to ecommerce success by analysing the strategies used by one of the Beauty industry’s most creative and progressive brands, Sephora.
Watch on-demand

James White
General Manager UK at Nosto

Fiona Stevens
Head of Marketing at LoyaltyLion
What to expect?
In this virtual session, discover the strategies that will help you:
- Treat your audience in accordance with their needs and purchasing behaviours across all channels
- Foster a loyal online community and deliver a consistent + hyper-personalised customer experience
- Optimise your app retail space and social channels to build stronger connections with your customers
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