Reports and Research
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[eBook] Scaling with Shopify Plus
How to overcome the challenges merchants face this year and grow your Shopify Plus store, while delivering the authenticity and relevance today’s customers crave.
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[Webinar] Building relationships with online customers, sustainably
How to optimize your customer experiences, increase conversions, and drive brand loyalty with sustainable ecommerce.
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[eBook] Why User-Generated Content & Why Now: Powering Ecommerce Success
Why visual user-generated content (UGC) for your ecommerce marketing campaigns? Read our eBook to discover how UGC can help ecommerce brands connect better with audiences.
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Black Friday and Cyber Monday 2021
Black Friday Cyber Monday (BFCM) 2021 proved to be different from any year before. In this report, we share performance data on millions of Nosto-powered…
Post-Pandemic Shifts in Consumer Shopping Habits: Authenticity, Personalization and the Power of UGC
After over a year of stay-at-home orders and social distancing due to COVID-19, the way consumers around the world shop and interact with brands has…
[Report] The Future of Beauty and Skincare Ecommerce: Trends to Watch in 2021
Beauty and Skincare, like many other verticals impacted by the COVID-19 pandemic, saw a significant shift in ecommerce performance throughout 2020. In an industry that…
REPORT: The State of Ecommerce 2020
Retail has been one of the hardest-hit industries in terms of being negatively affected by lockdowns and safety precautions being enforced to stop the spread…
Consumer Survey: Home and Garden Retail Goes Virtual
With people spending more time in their homes than ever before, it’s becoming more and more important for individuals to have the things around their…
Embracing Social Commerce: Strategies, Successes & Future Investments Among Retailers
Social commerce has created a new online shopping dynamic, and it’s already having profound implications for the future of retail and customer experiences. Put simply,…
Bridging the Gap: Consumer & Marketing Perspectives on Content in the Digital Age
Looking at both the consumer and marketer sides of the content equation, this survey uncovers the gaps between what consumers want and what marketers believe…
The Consumer Content Report: Influence in the Digital Age
In today’s connected world, where people are constantly confronted with a myriad of content competing for their attention, what content and sources do consumers seek…