(eBook) How retailers can master online personalization to improve conversion rate, average order value, and repeat purchases

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Capture and maintain your shoppers’ attention in today’s market

Discussion

Personalized content is vital for the customer lifecycle.

In fact, 66% of shoppers simply will not purchase from a brand whose content is not tailored to their interests, meaning brands that aren’t personalizing their ecommerce stores are likely losing two-thirds of the conversions they could have!

In this guide, we explore:

  • How retailers can create a successful personalization strategy across the customer lifecycle
  • Best practices for optimizing content based on customer behavior
  • Detailed examples of brands deploying successful content personalization strategies
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