Personalization

Why do brands need to learn from personalized content examples? Because 67 percent of consumers admitted in a Salesforce survey that their expectations from brands…

The most clever ecommerce marketing strategies both account for and utilize seasonality to their advantage in the most subtle ways. In this article, we will…

In this article, uncover 13 ecommerce pop-up examples that reduce bounce rate, increase conversion and beef up your email capture efforts.

In this article, learn the 6 steps the world’s top online brands take to build out an ecommerce customer persona that increases onsite personalization.

Emails are an integral part of every successful ecommerce marketing strategy. In fact, email marketing drives $44 dollars in revenue for every dollar spent. What’s more, according to the latest ecommerce statistics from Salesforce, 52% of customers say that when emails aren’t personalized, they’ll find somewhere else to go.

We’ve come a long way from direct sales calls, flyer handouts and outdated lengthy sales letters. So what are some of the best eCommerce marketing…

In this article, we discuss how to make the most out of your Shopify product recommendation emails to turn a lackluster experience into one that…

Chatbots take the powerful tool of product recommendations and make them more interactive. Much like pop-ups, they draw the shopper’s attention, keeping their eyes on the window.

Learn the fundamental must-knows about the ecommerce product recommendation – including growth benefits and some of the ways they can be used across the ecommerce…

Recent shifts in consumer behavior have forced many ecommerce retailers to rethink their strategies – and Black Friday weekend is no exception. How can retailers…

If you’re one of the 600,000 ecommerce retailers operating on Shopify or Shopify Plus, you have access to a world of valuable technologies to increase…

In our Mastering Personalization guide, we reveal how retailers can create a successful content personalization strategy that fosters satisfied, longtime customers. There are several factors…

Want to know the truth about content personalization? Consumers want it, marketers want to do it, some are doing it, some think they’re doing it,…

By using Segmentation & Insights together with Nosto’s Facebook offering, retailers are able to merge two powerful products into one tool for fast actionability.  …

With the holiday season upon us, we are experiencing more and more shoppable content examples as many brands are looking to make their inspirational content…

You already know how powerful Onsite Product Recommendations can be for driving revenue. The proof is in the pudding: we saw first-hand how one brand…

Knomo’s mission: to help people get organized, stylishly. Our mission? To help them optimize the Knomo website and enable them to spread that mission around…

The beginning of my Instagram journey started with a classic case of mistaken identity…

Ok, so we have looked at why you should advertise on Facebook and the reasons that Dynamic Product Ads are the most effective form of…

Ok, so you’re sold on the idea of advertising your wares on Facebook (and if you’re not please see blog 1 of this series for…

Facebook is so ingrained in our personal lives, that it is easy to see it as nothing more than a place to post memes, upload…

The current average figure for cart abandonment is 79%. Painful, right?

No, I am not using a Joey-from-F.R.I.E.N.D.S style pick up line. I am asking, really, how is it going? Do you know? The problem with…

We as internet retailers focus a lot on the acquisition of new customers. However it’s 7 times more expensive to secure a new customer than…

Given the amount of work that goes into getting the few shoppers that make it this far to do so, it isn’t surprising that those…

The cart page – the destination to which all your previous efforts have been directed. You’ve created an enticing and easy to navigate home page…

Last week in the Nosto blog I looked at some of the ways you can optimize your ecommerce product page-  including high-res product images, distinguishable…

The product page- crunch time for ecommerce professionals. You’ve got the shopper to your store and, even better, something has caught their eye- now it…

As a retailer in an increasingly virtual world, the homepage has become the shop window through which your buyers are peering. But with the average…