Thought Leadership
The Ultimate Guide to Facebook Dynamic Product Ads
You spend a substantial amount of your budget getting customers to your store, a site filled with carefully curated products and built to encourage conversion…
Thought Leadership
Moving to Magento 2? Here are 5 quick ways of improving your store along the way
Many retailers are making the move over to Magento 2, so we thought it was a great opportunity to hear from guest blogger Paul Rogers,…
Thought Leadership
15 Best Ecommerce Quotes – Get inspired and Succeed in Ecommerce
It was Zig Ziglar who said, “The right quote can inspire people to change their ways”. Here at Nosto, we couldn’t agree more. Business is often…
Thought Leadership
How To Create the Best Abandoned Cart Email
The current average figure for cart abandonment is 79%. Painful, right?
Thought Leadership
Make Q1 work for you: Convert sale customers into long-term shoppers
With heavy discounting driving a lot of your Q1 sales it is likely that a lot of the shoppes you are attracting and going to…
Thought Leadership
3 Content Tips to Boost Your Holiday Marketing Campaign (and Beat the Q1 Dip)
There are many best practice branding activities that slip to the bottom of the priority list during the crazier ecommerce seasons – content marketing being…
Thought Leadership
Prepare for Q1: Drive traffic to your store with social
Traffic and revenue are not inextricably linked, but they do tend to have an impact on each other. With revenue dipping in January and February…
Thought Leadership
Prepare for Q1: Acquire new customers by personalizing your advertising efforts
While you want to bring old customers back to your store, you don’t want to give up on attracting new customers altogether. The problem is…
Thought Leadership
Prepare for Q1: Increase customer retention with triggered emails
While you may find that the sales keep the crowds coming in January, February is normally a much quieter time – with revenue shown to…
Thought Leadership
Prepare for Q1: Rise above the noise with personalized emails
When surveyed 52% of people said that they felt overwhelmed by the number of bargain-promoting emails they receive on a daily basis, which isn’t surprising…
