Nosto Blog

Ecommerce tips and innovations to empower your business growth.

  • mobile
  • partners
  • 3 min read

Nosto and Tapcart Integration: Deliver Personalized Shopping Experiences on Mobile Store Applications

Nosto's latest integration with mobile app platform Tapcart allows retailers to expand their personalization strategy beyond the desktop experience: impacting customer engagement, conversion and bottom-line sales via the store's mobile application. For years, the age-old tradeoff in ecommerce (particularly in...

  • onsite content personalization
  • segmentation
  • 5 min read

The 3 Content Personalization Strategies Retailers Need to Transform Retail Experiences

In our Mastering Personalization guide, we reveal how retailers can create a successful content personalization strategy that fosters satisfied, longtime customers. There are several factors that influence a consumer’s decision to purchase a product from a specific brand — with...

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  • ecommerce optimization
  • holidays
  • 4 min read

Tips and Best Practices to Optimize Your Ecommerce Store Before the Holiday Season

Together with Magento and fellow Technology Partners, we’ve carved out your path to holiday success with The Journey of a Gift—a step-by-step guide revealing tips and best practices retailers need to optimize your online store ahead of the holiday season....

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  • awards
  • 2 min read

Nosto Recognized as the Top Ecommerce Personalization Company by Leading Review Site G2 Crowd

G2 Crowd, a leading review site for businesses worldwide, has recently released its list of Best Software Companies in Europe - and I am incredibly proud to announce that Nosto has been recognized as the top ecommerce personalization company across...

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  • magento
  • partners
  • 4 min read

The 8 Technologies Retailers Need to Create an Irresistible Customer Experience

As digital commerce continues to evolve, it has become more challenging than ever for retailers to stand out from their competition — and consumer expectations aren’t making it any easier for them. In fact, 76% of consumers now expect retailers...

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  • marketing
  • 3 min read

McDonald’s and Dynamic Yield: What it Means for Retailers

McDonald’s recently made headlines in the technology world when they announced their $300m acquisition of personalization platform Dynamic Yield. This unusual pairing underscores a critical point in the evolution of omnichannel retail: 1-to-1 personalization is becoming a default layer of...

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  • fashion
  • guest blog
  • 7 min read

How Boosting Customer Loyalty Improves 4 Vital Metrics for Fashion Ecommerce Retailers

In this article, our friends at LoyaltyLion take a look at four industry benchmarks — as outlined in Nosto’s latest report on the state of fashion ecommerce — and share how focusing on customer loyalty and retention will help you...

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  • trends
  • 5 min read

Uncovering Digital Marketing Channels in Ecommerce

We recently sought out to understand what marketing channels are driving key outcomes for ecommerce retailers, particularly enterprise retailers within the Fashion industry. To do so, we dove into data sourced from a sample of 1.19 billion visits to Nosto-powered...

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