Nosto Blog

Ecommerce tips and innovations to empower your business growth.

  • Product
  • Updates
  • 6 min read

Discovering Merchandising Insights with Testing and Optimization

Tests can not, and should not, stand in for human analysis and intuition. Just like human intuition can not, and should not, be confused for data-driven test results. By first digging into historical data, retailers can use the knowledge they...

  • Product
  • Updates
  • 4 min read

What’s New in Nosto: Personalized Emails at Scale With Nosto + dotdigital

There may be no bigger paradox for modern ecommerce companies than email marketing. What is simultaneously the largest form of modern business communication, is often also the most ignored — and it’s no wonder why. The average office worker receives...

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  • 4 min read

What’s New In Nosto: Placement Improvements and Segmentation Rule Changes

From UX and Placements improvements to multiple updates to how you can segment your audience, it’s now even easier to engage and convert visitors who come to your store. Let’s take a quick look at each update and how you...

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  • 6 min read

What’s New In Nosto: Importing Existing Customer Data into the Nosto Platform

Ever since we launched the initial version of Segmentation & Insights, we’ve repeatedly heard the same request: Can we bring our existing customer data with us when we move to Nosto? We totally get why. If you’re a growing ecommerce...

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  • Product
  • Updates
  • 5 min read

What’s New in Nosto: Applying Advanced Trigger Capabilities to Onsite Pop-up Campaigns

With Nosto’s new Onsite Pop-up triggers, customers can add an increased layer of personalization to pop-up campaigns that engages hesitant shoppers with highly targeted messaging. The result: a decrease in cart abandonment and incentivized repeat purchases. Pop-ups 101: Why (and...

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  • Product
  • Updates
  • 3 min read

What’s New In Nosto: The Latest Improvements to Segmentation & Insights and Onsite Content Personalization

With Spring at our doorsteps, we thought we’d celebrate the warmer weather and longer days with three additions to our Segmentation & Insights and Onsite Content Personalization products! The end of a long and cold winter calls for some much-needed...

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  • Product
  • Updates
  • 4 min read

What’s New In Nosto: Explicit and Dynamic Product Bundles

Dynamic Bundles is a feature extension to our Onsite Product Recommendations that enable retailers to create explicit, related and fully dynamic product bundles. The result? Inspire your shoppers by showcasing visually appealing recommendation elements, and drive an increase in average...

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  • Product
  • shopify
  • Updates
  • 4 min read

What’s New In Nosto: Shopify Flow Connector

If you’re on Shopify Plus or planning to move or upgrade to Shopify Plus, here’s another reason why it’s a good idea: you can now easily create powerful marketing automation workflows and consistent shopping experiences by connecting other apps and...

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