Nosto Blog

Ecommerce tips and innovations to empower your business growth.

  • 6 min read

What’s New In Nosto: Importing Existing Customer Data into the Nosto Platform

Ever since we launched the initial version of Segmentation & Insights, we’ve repeatedly heard the same request: Can we bring our existing customer data with us when we move to Nosto? We totally get why. If you’re a growing ecommerce...

  • magento
  • partners
  • 4 min read

The 8 Technologies Retailers Need to Create an Irresistible Customer Experience

As digital commerce continues to evolve, it has become more challenging than ever for retailers to stand out from their competition — and consumer expectations aren’t making it any easier for them. In fact, 76% of consumers now expect retailers...

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  • marketing
  • 3 min read

McDonald’s and Dynamic Yield: What it Means for Retailers

McDonald’s recently made headlines in the technology world when they announced their $300m acquisition of personalization platform Dynamic Yield. This unusual pairing underscores a critical point in the evolution of omnichannel retail: 1-to-1 personalization is becoming a default layer of...

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  • Product
  • Updates
  • 5 min read

What’s New in Nosto: Applying Advanced Trigger Capabilities to Onsite Pop-up Campaigns

With Nosto’s new Onsite Pop-up triggers, customers can add an increased layer of personalization to pop-up campaigns that engages hesitant shoppers with highly targeted messaging. The result: a decrease in cart abandonment and incentivized repeat purchases. Pop-ups 101: Why (and...

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  • fashion
  • guest blog
  • 7 min read

How Boosting Customer Loyalty Improves 4 Vital Metrics for Fashion Ecommerce Retailers

In this article, our friends at LoyaltyLion take a look at four industry benchmarks — as outlined in Nosto’s latest report on the state of fashion ecommerce — and share how focusing on customer loyalty and retention will help you...

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  • Product
  • Updates
  • 3 min read

What’s New In Nosto: The Latest Improvements to Segmentation & Insights and Onsite Content Personalization

With Spring at our doorsteps, we thought we’d celebrate the warmer weather and longer days with three additions to our Segmentation & Insights and Onsite Content Personalization products! The end of a long and cold winter calls for some much-needed...

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  • Product
  • Updates
  • 4 min read

What’s New In Nosto: Explicit and Dynamic Product Bundles

Dynamic Bundles is a feature extension to our Onsite Product Recommendations that enable retailers to create explicit, related and fully dynamic product bundles. The result? Inspire your shoppers by showcasing visually appealing recommendation elements, and drive an increase in average...

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  • trends
  • 5 min read

Uncovering Digital Marketing Channels in Ecommerce

We recently sought out to understand what marketing channels are driving key outcomes for ecommerce retailers, particularly enterprise retailers within the Fashion industry. To do so, we dove into data sourced from a sample of 1.19 billion visits to Nosto-powered...

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