[On Demand] Convenience in Commerce: Creating a Seamless Journey for Today’s Consumers

Catch up on the fourth episode of Connected Commerce for a panel discussion featuring experts from Nosto, dotdigital, and Linnworks. We shared best practices for creating the most seamless eCommerce journeys for today’s customers that will lead to increased conversions and higher lifetime value.

Sign-up below to attend the webinar on-demand!

Webinar Speakers

James White

General Manager, UK & Nordics, Nosto

Dan Griffin

Head of Partnerships, Americas, dotdigital

Alex Becker

Vice President of Sales, Linnworks

About This Webinar:

When a global pandemic leads to a rapid digital transformation of the commerce industry worldwide, it’s easy to understand that consumer shopping preferences would change as a result. But for brands trying to keep up, it’s not always as easy to predict what consumers want or how their needs may shift in the future.

This webinar breaks down the latest digital shopping trends, including tips from experts at Nosto, dotdigital, and Linnworks on how to create the most seamless journeys for today’s customers that will lead to increased conversions and higher lifetime value.

We covered:

Today’s “need” for convenience when shopping online
Proprietary research from Linnworks on what consumers value in a shopping experience and the importance of a personalized customer journey
How to tailor products and services to provide exactly what the audience is looking for at a specific time
How to win loyal customers and increase conversions in today’s landscape

Thank you for signing up! You can watch the recording here.

By signing up for this webinar, your contact information will be shared with contributing partners (dotdigital, Linnworks).

“Using Nosto, we are able to adapt our product recommendations to every individual behavior and sync with our custom audience segments to create truly unique experiences. The customers who interacted with Nosto’s recommendations had a conversion rate 3.5x and an average visit value 3.8x those who didn’t, and our average order value increased by 10%.”

Matthieu Galtié, Head of Digital, Volcom Europe

“It was great to have a dedicated team that was accessible to us as we navigated the Nosto implementation. We’re a very lean team, so whoever we partner with, must have excellent customer service when we need the support. Nosto has become an extension to our team.”

Berly Isaak, Senior Director Global Marketing, LeSportsac

“Nosto’s A/B Testing and Optimization allowed our team to quickly test different personalization strategies and learn valuable insights. We saw an 18% uplift in conversion within weeks on a single test — it was incredibly easy to set up and deploy. The tool automatically switched over the majority of the traffic to the winning variation freeing us from having to constantly monitor test results.”

Emily Andrews, VP of Ecommerce, Cynthia Rowley

“Nosto’s personalized product recommendations give us the ability to deliver highly relevant recommendations with a much larger variety of merchandising goals than native recommendations. The flexibility of the tool gives us a lot of added value, and their easy integration into Commerce Cloud made it so that the entire process was quick and painless.”