Auto buyers increasingly trust online reviews and social media posts from other car owners and enthusiasts more than they trust salespeople or traditional advertising.
Instead of fighting this trend, smart automotive brands are embracing user-generated content (UGC) to power their digital marketing campaigns with compelling, real customer stories. See the different ways top brands are using UGC to drive real results. In this webinar, you’ll learn how:
- Toyota improved Facebook ad engagement by 440%
- Mitsubishi launched it’s Muddy #MitsubishiLife Competition
- #MySubaruStory is engaging Subaru car owners and jumpstarting the brand’s innovative marketing programs