Andy Mallinson

General Manager UK & Nordics, Nosto

Frank Brooks

Head of Marketing EMEA, dotdigital

Marc O'Fathaigh

Partner Success Lead UK & IE, Klarna

Charlie Crowley

Global Enterprise Manager, Trustpilot

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About this session:

In this virtual session, discover the strategies that will help you drive conversion by:

  • Featuring authentic and relatable content in your marketing campaigns
  • Using social proof to bolster your brand’s credibility
  • Having unified omnichannel communications with your audiences
  • Offering seamless payment options and more shopability across your channels 
  • How to understand your customer’s wants and needs so you can deliver them better brand experiences.