FEATURING INSIGHTS FROM
General Manager of North America, Nosto
Chief Marketing Officer, ShipBob
VP of Marketing, Loop Returns
Head of Strategic Partnerships, Gorgias
Head of Partnerships (Americas), dotdigital
About This Webinar:
Holiday shopping is going to be different this year, as more and more consumers move online due to a decline in brick-and-mortar and rapidly changing preferences amidst a pandemic.
So how can you, as a brand, capitalize on this digital transformation during the most profitable time of the year? Well first and foremost, you need to do everything you can to replicate your in-store experience online.
We hosted a webinar on November 12th, 2020 and heard from a best-in-class commerce tech stack on the top strategies and tactics for optimizing the customer journey for this year’s era of holiday shoppers.
Content includes: optimizing the onsite experience (Nosto), marketing automation and communications (dotdigital), customer service (Gorgias), fulfillment (ShipBob), and returns (Loop Returns). Learn everything you need to make sure that your bottom line doesn’t skip a beat this year despite the threat of COVID-19.
**Sign-up to view the webinar recording, on-demand!**
“Using Nosto, we are able to adapt our product recommendations to every individual behavior and sync with our custom audience segments to create truly unique experiences. The customers who interacted with Nosto’s recommendations had a conversion rate 3.5x and an average visit value 3.8x those who didn’t, and our average order value increased by 10%.”
Matthieu Galtié, Head of Digital, Volcom Europe
“It was great to have a dedicated team that was accessible to us as we navigated the Nosto implementation. We’re a very lean team, so whoever we partner with, must have excellent customer service when we need the support. Nosto has become an extension to our team.”
Berly Isaak, Senior Director Global Marketing, LeSportsac
“Nosto’s A/B Testing and Optimization allowed our team to quickly test different personalization strategies and learn valuable insights. We saw an 18% uplift in conversion within weeks on a single test — it was incredibly easy to set up and deploy. The tool automatically switched over the majority of the traffic to the winning variation freeing us from having to constantly monitor test results.”
Emily Andrews, VP of Ecommerce, Cynthia Rowley
“Nosto has been an incredible time-saver and has expanded our customization far beyond basic product recommendations. The platform itself is very user-friendly and provides helpful, granular insights on how the campaigns are performing.”
Ian Leslie, CMO, Industry West
“Nosto’s personalized product recommendations give us the ability to deliver highly relevant recommendations with a much larger variety of merchandising goals than native recommendations. The flexibility of the tool gives us a lot of added value, and their easy integration into Commerce Cloud made it so that the entire process was quick and painless.”