The holiday shopping season brings with it a fierce competition—kicking off with Black Friday and Cyber Monday (BFCM). Learn how to produce the eCommerce results you desire during a critical time of year by being hyper-strategic in how you leverage data, technology, and content in this tip sheet full of tactical recommendations.
The frenzy of Cyber weekend 2024 has now passed! And we’ve wrapped up our annual breakdown of ecommerce performance. Analyzing over a hundred million website visits to over a thousand Nosto-powered stores, here’s your breakdown of how retail’s most anticipated weekend looked for ecommerce this year. Overall weekend performance Percentages represent year-on-year increases and decreases. […]
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User-generated content (UGC) is becoming all the more important for ecommerce brands to nurture trust and influence shopping decisions. In fact, in a survey last year, 92% of ecommerce marketers stressed how UGC influences purchasing decisions—with 85% saying it’s now critical to their business. While Nosto’s long enabled brands to showcase UGC across their stores, […]
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Amazon is the top source for seasonal gift ideas, but this year shoppers will also start asking for tips from the likes of ChatGPT and Google Gemini Nearly a third 1(30%) of US consumers will spend more this holiday shopping season if they get the confidence boost of seeing their chosen candidate voted in as […]
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At the start of the pandemic, Nosto – like many companies – quickly switched to a fully work-from-home arrangement, and soon witnessed the benefits and challenges that came with this. Better work-life balance was accompanied with feelings of isolation. Time saved from commuting came with decreased quality of coworker relationships. As we began to think […]
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