In-Store Personalization

Bridge the gap between onsite and in-store experiences and drive higher engagement everywhere

Consolidating onsite and in-store data to create experiences that feel seamless is a must for any retailer working toward delivering true omnichannel experiences. Having a single view of both data sources enables retailers to ensure every experience is as relevant as possible.

Improve relevance and engagement with omnichannel profiles that enable in-store personalization

Your brick-and-mortar and ecommerce operations shouldn’t be operating in silos. With consolidated omnichannel profiles, you can personalize your in-store experience using data from a shopper’s onsite behavior. Having a shopper log into their profile on your Point Of Sale system gives your in-store team the opportunity to suggest revelant additional products in real-time.

Learn how connecting online and in-store data can help you create seamless omnichannel shopping experiences for customers.

The commerce experience platform for people who run ecommerce

Increase revenue by leveraging in-store data to personalize your onsite experience

Use in-store behavioral data to enhance your onsite experience. Personalize onsite experiences with a complete view of customer behavior, from building upsell product recommendations to creating automated bundle product recommendations. Use in-store data to build a complete picture of what’s actually happening across all channels.

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Drive higher customer lifetime value by building consistent experiences across your site and physical store

With in-store data for individual shoppers, you can personalize onsite experiences with products and content related to things shoppers bought in-person. This unified profile ensures you don’t recommend products that a shopper already bought in-store or show irrelevant content.

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Enhance cross-channel experiences by implementing strategies that reflect omnichannel behavior in real-time

Use your in-store data to automate personalized emails with product recommendations related to recent in-store purchases, create dynamic product ads on social media that showcase products that are complementary to in-store purchases, and more.

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“Using Nosto, we are able to adapt our product recommendations to every individual behavior and sync with our custom audience segments to create truly unique experiences. The customers who interacted with Nosto’s recommendations had a conversion rate 3.5x and an average visit value 3.8x those who didn’t, and our average order value increased by 10%.”

Matthieu Galtié, Head of Digital, Volcom Europe

“It was great to have a dedicated team that was accessible to us as we navigated the Nosto implementation. We’re a very lean team, so whoever we partner with, must have excellent customer service when we need the support. Nosto has become an extension to our team.”

Berly Isaak, Senior Director Global Marketing, LeSportsac

“Nosto’s A/B Testing and Optimization allowed our team to quickly test different personalization strategies and learn valuable insights. We saw an 18% uplift in conversion within weeks on a single test — it was incredibly easy to set up and deploy. The tool automatically switched over the majority of the traffic to the winning variation freeing us from having to constantly monitor test results.”

Emily Andrews, VP of Ecommerce, Cynthia Rowley

“Nosto has been an incredible time-saver and has expanded our customization far beyond basic product recommendations. The platform itself is very user-friendly and provides helpful, granular insights on how the campaigns are performing.”

Ian Leslie, CMO, Industry West

“Nosto’s personalized product recommendations give us the ability to deliver highly relevant recommendations with a much larger variety of merchandising goals than native recommendations. The flexibility of the tool gives us a lot of added value, and their easy integration into Commerce Cloud made it so that the entire process was quick and painless.”

Bianca Mercer, Ecommerce and Customer Services Director, Smythson

The commerce experience platform for people who run ecommerce

Personalized Emails

Pop-ups

Product Recommendations

Content Personalization

Segmentation & Insights

Mobile App Personalization

A/B Testing & Optimization

Dynamic Bundles

Category Merchandising

Facilitate seamless experiences across in-store and online interactions

Bridge the gap between onsite and in-store experiences and drive higher engagement everywhere

Improve relevance and engagement with omnichannel profiles that enable in-store personalization

The commerce experience platform for people who run ecommerce

Increase revenue by leveraging in-store data to personalize your onsite experience

Drive higher customer lifetime value by building consistent experiences across your site and physical store

Enhance cross-channel experiences by implementing strategies that reflect omnichannel behavior in real-time

Matthieu Galtié, Head of Digital, Volcom Europe

Berly Isaak, Senior Director Global Marketing, LeSportsac

Emily Andrews, VP of Ecommerce, Cynthia Rowley

Ian Leslie, CMO, Industry West

Bianca Mercer, Ecommerce and Customer Services Director, Smythson

The commerce experience platform for people who run ecommerce