Segmentation & Insights
Ecommerce-specific insights help you better understand your customers, regardless of where they are in the customer lifecycle. Using this information, find similar customers and create segments to target them with Nosto's personalization product offering.
Increase Sales by Understanding Your Customers Better
Use data and Nosto’s AI-powered Ecommerce Intelligence Engine to create segments and deliver personalized experiences to every customer.
By combining real-time behavioral data and transactional data, your segments are always kept up to date. This ensures a rich and relevant personalized experience for every segment.
What product categories are they interested in? What brands do they view the most but don’t actually purchase? What devices are they using? Where are they located? Surface all of this and more.
Understand Your Customers
Surface deep insights about your customers and create segments to deliver personalized experiences.
Take advantage of our intelligent segments, automatically created for you to save time and effort.
Leverage our powerful segments outside of Nosto by syncing them with your 3rd party tool of choice.
AI-powered Ecommerce Intelligence Engine
Nosto’s Ecommerce Intelligence Engine analyzes every interaction from across your store to build a deep understanding of your business and every visitor interacting with it.
Using patented machine learning algorithms and advanced statistical techniques, our engine is able to predict – and automatically deliver – the most relevant experiences in real-time to increase customer engagement and maximize your revenue potential.
Customer Success Stories
Since adopting Nosto’s solutions, Knomo has enjoyed a 60% increase in conversion, 16% increase in average order value, and 10x ROAS.
Since working with Nosto, BVAccel and Shopify Plus, Campus Protein has seen a 19% increase in revenue, 2x higher conversion probability, and 26% increase in valuable traffic.
Since implementing Nosto’s Facebook Ads, NiceHair has more than doubled their return on ad spend.