Research report: The Future of Ecommerce Search

New research reveals 69% of online shoppers head straight to the search bar, but 80% leave due to a poor experience.

This three-part study illuminates critical expectation gaps between what shoppers want from site search, what brands think they’re delivering, and what brands are actually delivering:

  • A survey of 2,000+ consumers across North America and the UK
  • A survey of 300+ ecommerce professionals from brands across North America and the UK
  • Real-world site experience testing of 100+ online stores site

Uncovering the biggest pitfalls, quickest wins, and strategic initiatives for ecommerce brands, we unearth the site search statistics and trends you need to know–directly from your shoppers’ mouths.