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The Ecommerce Blog -
Latest Trends & News in 2018

Grow your Ecommerce sales with actionable tips, strategies and following the latest trends. Learn how to increase your ecommerce revenue, conversions and traffic.

  • Product
  • segmentation & insights
  • Updates
  • 5 min read

What’s New In Nosto: Enhancements to Customer Segmentation Capabilities

As the latest addition to our Segmentation & Insights product offerings, you can now create customer segments based on lifecycle value (such as average order value and lifetime spend) and absolute values (such as product categories your customers have bought)....

  • facebook ads
  • segmentation & insights
  • 4 min read

Want to Strengthen Your Facebook and Instagram Segmentation Strategy? Here’s How.

By using Segmentation & Insights together with Nosto’s Facebook offering, retailers are able to merge two powerful products into one tool for fast actionability.   In this post, we’ll cover… The importance of understanding your customers when building a Facebook...

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  • holidays
  • trends
  • 5 min read

5 Holiday Retail Marketing Trends to Keep on Your Radar

With one of the biggest retail holiday months at our doorstep, ‘tis the season for consumers to indulge in gift shopping (and indulge they are - holiday sales in the U.S. alone are forecasted to increase by 4.55% from last...

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  • black friday
  • cyber monday
  • 4 min read

The Black Friday Cyber Monday 2018 Rundown : Key Stats and Takeaways Fashion Retailers Need to Know

Fashion retailers worldwide are beginning to emerge from their Black Friday/Cyber Monday sales haze. With 2018’s BFCM season now in the books, we’ve gathered key results and takeaways that reflect two of retail’s most crucial shopping dates: what’s changed over...

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  • instagram
  • Product
  • Updates
  • 4 min read

What’s New In Nosto: Enabling Shopping On Instagram

Instagram is the go-to social network for visual storytelling and retail inspiration, and often times where a consumer transitions from innocent "window" shopper to a buying customer. To support this front, and as an addition to our Facebook and Instagram...

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  • partners
  • marketing
  • 5 min read

The Tech Stack Nordic Retailers Need to Ace Their Ecommerce Marketing Strategy and Customer Experience

When it comes to delivering instant gratification to online shoppers, Amazon’s ecommerce marketing strategy knocks the proverbial ball out of the park (and if you’re one of 63 million + Prime subscribers, you can also have that ball drone-shipped to...

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  • partners
  • Updates
  • 4 min read

What’s New In Nosto: Trustpilot Integration

By synchronizing ratings and reviews from Trustpilot to Nosto, this content can be used as a merchandising rule for Onsite Product Recommendations, as well as to visualize recommendations to highlight the best socially-approved products.   As with every integration and...

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