• 6 min read

What’s New In Nosto: Importing Existing Customer Data into the Nosto Platform

Ever since we launched the initial version of Segmentation & Insights, we’ve repeatedly heard the same request: Can we bring our existing customer data with us when we move to Nosto? We totally get why. If you’re a growing ecommerce...

Read article

• magento
• partners
• 4 min read

The 8 Technologies Retailers Need to Create an Irresistible Customer Experience

As digital commerce continues to evolve, it has become more challenging than ever for retailers to stand out from their competition — and consumer expectations aren’t making it any easier for them. In fact, 76% of consumers now expect retailers...

Read article

• marketing
• 3 min read

McDonald’s and Dynamic Yield: What it Means for Retailers

McDonald’s recently made headlines in the technology world when they announced their $300m acquisition of personalization platform Dynamic Yield. This unusual pairing underscores a critical point in the evolution of omnichannel retail: 1-to-1 personalization is becoming a default layer of...

Read article

• Product
• Updates
• 5 min read

What’s New in Nosto: Applying Advanced Trigger Capabilities to Onsite Pop-up Campaigns

With Nosto’s new Onsite Pop-up triggers, customers can add an increased layer of personalization to pop-up campaigns that engages hesitant shoppers with highly targeted messaging. The result: a decrease in cart abandonment and incentivized repeat purchases. Pop-ups 101: Why (and...

Read article

• fashion
• guest blog
• 7 min read

How Boosting Customer Loyalty Improves 4 Vital Metrics for Fashion Ecommerce Retailers

In this article, our friends at LoyaltyLion take a look at four industry benchmarks — as outlined in Nosto’s latest report on the state of fashion ecommerce — and share how focusing on customer loyalty and retention will help you...

Read article

• Product
• Updates
• 3 min read

What’s New In Nosto: The Latest Improvements to Segmentation & Insights and Onsite Content Personalization

With Spring at our doorsteps, we thought we’d celebrate the warmer weather and longer days with three additions to our Segmentation & Insights and Onsite Content Personalization products! The end of a long and cold winter calls for some much-needed...

Read article