How online retailers can use personalization and UGC to smash peak season targets

Convert and retain your Cyber Weekend shoppers throughout peak season

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Nosto and Tapcart launch new integration, helping Shopify brands boost mobile sales with personalized shopping experiences
Ecommerce Nosto and Tapcart launch new integration, helping Shopify brands boost mobile sales with personalized shopping experiences

Nosto and Tapcart, trusted tech leaders for thriving Shopify brands, are announcing a new integration, solidifying their joint commitment to helping retailers deliver seamless and personalized shopping experiences. — New York, 18 January 2024 — Nosto, the leading Commerce Experience Platform (CXP), and Tapcart, the mobile app builder for Shopify merchants, have announced the launch […]

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Insights from ‘The Women’s Domain & The Rise of Social Commerce’ Panel
Culture Insights from ‘The Women’s Domain & The Rise of Social Commerce’ Panel

Last month, we attended an event in London by The Women’s Domain – a vibrant community set up to amplify women’s voices within ecommerce (which Nosto proudly sponsored!). This particular event was about the rise of social commerce, and between cocktails and canapes, we listened to a fantastic panel of women, that included our very […]

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New research: Festive Shoppers 5x as Likely to Click on Retailers’ Product Recommendations and 81% More Likely to Click on Personalized Content This Year
Ecommerce New research: Festive Shoppers 5x as Likely to Click on Retailers’ Product Recommendations and 81% More Likely to Click on Personalized Content This Year

Shoppers browse 22% more pages per visit, lingering 10% longer on each page as retailers’ product discovery campaigns contribute to a 4.10% hike in average order value and a 4.41% uptick in sales New research suggests festive online shoppers are taking longer to make purchase decisions this year, including interacting more heavily with retailers’ personalized […]

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Black Friday Cyber Monday 2023, by the numbers
Ecommerce Black Friday Cyber Monday 2023, by the numbers

Cyber weekend 2023 was over in a flash! And we’re back with our annual breakdown of retail performance. We analyzed over a hundred million website visits to over a thousand Nosto-powered stores this year. Here’s your breakdown of how retail’s most anticipated weekend panned out in 2023. Overall weekend performance  Year-on-year increase in traffic: +22.94% […]

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