Product Roundup: January 2021

Product Roundup: January 2021

Now that 2021 is (finally!) here, we’re kicking the new year off with new product updates—including ways to make it easier for customers to share more authentic assets with your brand.

Multi-asset support for Direct Uploader

The Stackla Direct Uploader you already know and love just got better! Now, consumers can easily share multiple images, videos or audio files with your brand through our direct uploader forms.

Maybe your customers have a few photos of their new product, as well as an unboxing video they wanted to share with your brand. Not only can they share all of those assets, but they can now share that combination of different asset types in a single upload.

Let’s say a customer uploaded four images and one video via your Direct Uploader form, but at the last minute decided they actually only liked three of the photos, not all four. They now have the ability to cancel or remove individual assets as part of the upload process, ensuring that they only share the assets they want to without having to start the upload process all over again.

To share multiple assets, all customers need to do is tick the ‘Allow Multiple Image/Audio/Video assets’ checkbox option on your Direct Uploader forms.

UGC web galleries with embedded Direct Uploader forms

We all know how inspirational and engaging visual UGC galleries can be when highlighted throughout your website. To help generate more authentic customer visuals, brands often place call-to-action (CTA) headlines above their UGC galleries, telling people how they can contribute content to be featured alongside other customers on their site.

Now we’re helping you place UGC CTAs right inside of your UGC gallery widgets.

Our new UGC widget type, called Quick Share, combines our grid widget with our Direct Uploader forms to become one single UGC web embed. When displayed on your webpages, this widget will feature user-generated visuals alongside a ‘Submit your content’ CTA button, instead of a ‘Load more content’ button.

The Direct Uploader operates like an accordion, expanding and contracting as users interact with it. And instead of the ‘Load more’ button, customers can hit the “View All Photos” tile and use the horizontal ‘Expand tile’ scroll to continue loading additional content.

This new Quick Share UGC widget can help you simultaneously showcase engaging content while generating even more compelling, high-quality UGC.

Reach out to your customer success manager today for more information.

Explore more articles

Fashion Brand, Princess Polly, Drives 66% Boost in Post-Click Purchases from Petite Size Fashion Shoppers using Personalized Homepage Content
Ecommerce Fashion Brand, Princess Polly, Drives 66% Boost in Post-Click Purchases from Petite Size Fashion Shoppers using Personalized Homepage Content

Shoppers who interact with AI-powered product recommendations are 2x as likely to purchase with a 21% higher order value NEW YORK and LONDON (October 11, 2024) Princess Polly is seeing a 66% increase in online sales from Petite size fashion shoppers – and a 61% increase from Tall size shoppers – when they click on […]

Read more
8 tactics to smarten your cart and boost post-purchase upsells
Ecommerce 8 tactics to smarten your cart and boost post-purchase upsells

Both ‘smart cart’ and ‘post-purchase’ / ‘aftersell’ apps have made quite a splash in the Shopify ecosystem (and beyond) recently.  So much so, in fact, that Shopify itself announced its acquisition of Checkout Blocks (a vendor in the space focussing solely on the checkout part of upselling) and began offering it free with every Shopify […]

Read more
Nosto and Mapp Launch New Integration to Deliver Hyper-Personalized, Cross-Channel Customer Journeys
News & Press Nosto and Mapp Launch New Integration to Deliver Hyper-Personalized, Cross-Channel Customer Journeys

Nosto’s Commerce Experience Platform (CXP) today announced a new integration with Mapp Marketing Cloud, a global leader in insight-driven customer experience solutions. This integration unifies marketing and commerce data, enabling brands to deliver hyper-personalized experiences across channels by seamlessly connecting both platforms and engaging customers with tailored content throughout their journey. New York, September 17th, […]

Read more
What’s new in Nosto: Scaling ecommerce growth with Mapp & Nosto’s hyper-personalized customer journeys across channels
Ecommerce What’s new in Nosto: Scaling ecommerce growth with Mapp & Nosto’s hyper-personalized customer journeys across channels

In today’s competitive ecommerce landscape, understanding customer behavior across all channels is key to delivering personalized experiences that engage and convert. Without a cohesive data set, marketing and ecommerce teams struggle to gain the insights needed to optimize campaigns and onsite experiences. That’s why we’re excited to announce our new integration with Mapp Marketing Cloud, […]

Read more