On-demand
Quick Wins to Drive Black Friday Revenue: Personalization, Email Marketing and Social Proof
Chloe Pascal
Senior Marketing Manager, Nosto
Talia Shani
Director of Marketing, Yotpo
Louise Read
EMEA Marketing Lead, Klaviyo
Black Friday and Cyber Monday 2020 is going to be dramatically different this year, without the crowds, overnight lines, or extensive in-store dealings. The focus this year will be online. And, unsurprisingly online sales this Cyber Weekend are set to be the biggest yet driving nearly £40 Billion.
How can you capitalise on this opportunity? Brands need to translate the in-store experience online. With little time left to do this, we’ve teamed up with Yotpo and Klaviyo to share quick wins that will help you succeed this year: from personalisation to email marketing and social proof.
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