Nosto named ‘Leader’ in E-Merchandising, Ecommerce Personalization, and A/B Testing by global software reviews site, G2

The Commerce Experience Platform received over 20 badges from G2, not least of which included ‘High Performer’, ‘Fastest Implementation’, and ‘Highest User Adoption’ for its search product which launched in February 2023.

G2 collates user ratings and social data on business software to help people make informed purchasing decisions. It is deemed one of largest and most trusted software marketplaces, boasting 80 million users annually. Each quarter, G2 releases reports and awards badges, based on the reviews they gather, to companies that deliver world-class products and experiences for customers, such as Nosto.

Nosto being recognised as a multi-category ‘Leader’, alongside the spectrum of additional award badges it’s earned in G2’s latest report series reflects both the credibility of Nosto’s products and the substantial level of satisfaction among its clients.

Of the 23 awards badges Nosto’s earned in G2’s Spring 2023 reports, key highlights are seen among the following areas:

Personalization

Leader – Ecommerce Personalization
Momentum Leader – Personalization Engines
Momentum Leader – Ecommerce Personalization
Leader Europe – Ecommerce Personalization
High Performer – Personalization Engines

Merchandising

Leader – E-Merchandising
Momentum Leader – E-Merchandising

Search

Fastest Implementation – Ecommerce Search
Highest User Adoption – Ecommerce Search
High Performer – Ecommerce Search

A/B testing

Leader – A/B Testing
Leader Europe – A/B Testing

Of these highlights, Nosto’s 3 awards for Search are particularly impressive given the platform launched this product in February this year.

“It’s always an honor to receive recognition from G2, whose awards are based on authentic customer feedback. We’re especially thrilled to see Search obtain multiple awards, demonstrating its outstanding performance in the market. With the recent acquisition of two search solutions, our team has worked exceptionally hard on refining and enhancing our Search offering. It’s gratifying to receive such early recognition for our hard work and commitment to delivering a high quality product”, says Tuukka Häkkinen, Global Head of Product, Nosto.

In addition to the G2 badges that Nosto’s Search product has earned for its high performance, quick implementation, and high adoption, brands using the technology such as Burt’s Bee Baby, are coming forward to speak about its efficacy. In the below video, Joseph DelVecchio, Ecommerce Analyst of Burt’s Bees Baby, for example, speaks about the issues the brand was having with their search prior to onboarding Nosto and shares how transformative Nosto’s Search has been for them.

You can learn more about Nosto’s search product on this page.
For a full breakdown of which G2 Spring 2023 reports Nosto featured in, head here.

Explore more articles

New research: Festive Shoppers 5x as Likely to Click on Retailers’ Product Recommendations and 81% More Likely to Click on Personalized Content This Year

Ecommerce New research: Festive Shoppers 5x as Likely to Click on Retailers’ Product Recommendations and 81% More Likely to Click on Personalized Content This Year

Shoppers browse 22% more pages per visit, lingering 10% longer on each page as retailers’ product discovery campaigns contribute to a 4.10% hike in average order value and a 4.41% uptick in sales New research suggests festive online shoppers are taking longer to make purchase decisions this year, including interacting more heavily with retailers’ personalized […]

News & Press Nosto and Shopware announce Platinum Partnership to help global brands win with intelligent ecommerce personalization

Affirming their mutual goal to deliver highly relevant and authentic shopping experiences, Nosto is named a Platinum personalization partner in Shopware’s global technology vendor ecosystem — New York, 16 October 2023 — Nosto, the leading Commerce Experience Platform (CXP), and Shopware, a holistic omnichannel digital commerce platform for mid-market and lower enterprise merchants, have today […]

New research: 87% of Ecommerce Brands Prefer Using Images from Real Customers over Handpicked Models or Influencers for Showcasing Diversity

Ecommerce New research: 87% of Ecommerce Brands Prefer Using Images from Real Customers over Handpicked Models or Influencers for Showcasing Diversity

…and, when asked which type of visual content earns the most consumer trust, ecommerce marketers are 2x more likely to say UGC than AI-generated visuals New York and London, October 10, 2023–A new survey pinpoints the key challenges that today’s ecommerce brands face in their visual marketing. 90% admit it’s a struggle generating images and […]

Nosto announces full end-to-end integration with Shopify Markets, giving commerce brands complete control and flexibility over multi-market personalization

Ecommerce Nosto announces full end-to-end integration with Shopify Markets, giving commerce brands complete control and flexibility over multi-market personalization

The Commerce Experience Platform (CXP) is the first personalization vendor to fully integrate with Shopify’s cross-border management tool, Shopify Markets, giving online brands the power to scale internationally without sacrificing personalized customer experiences — New York, September 14, 2023—Nosto, the leading Commerce Experience Platform (CXP), has announced its integration with Shopify’s cross-border management tool, Shopify […]