What’s new in Nosto: Visual UGC made easier for international and multi-brand retailers

At Nosto, we are constantly investing in our product to provide the most robust and easy-to-use feature-rich commerce experience platform. Following this philosophy, our product and tech teams have worked hard on improving our Visual UGC solution for Nosto retailers managing multiple stores.

So, if you’re selling your products across various regions or managing multiple brands through different storefronts, keep reading to find out how we’ve made your job that little bit easier!

Why are we improving the Visual UGC experience for international and multi-brand retailers?

To increase productivity, making it possible to deploy content across multiple stores after curating and publishing it just once
To improve day-to-day management, with one single place to manage all your UGC for each of your stores

What’s new?

One place to sync and manage all product catalogs

Connect multiple product catalogs with one single Visual UGC account
Define the default call-to-action button copy and behavior for each of the stores

Localized versions of your products are automatically created when the same product ID is present in different product catalogs.

Better control of product tags

Search for a product tag using the product ID or simply the product name—in any of its localized names
Check the product details for each localized version of a product in one click
Change the call-to-action button copy for a specific product in a specific store

Scaled and hassle-free localization of shoppable content

Tag your content with the relevant product just once, and the localized versions of the product details (title, description, and price) will be automatically surfaced in the respective stores.

See how the content will look in the different stores by selecting a catalog in the preview dropdown menu.

Single widget configuration and tailored deployment

Use the same UGC widget across multiple stores. Any modifications made to the settings or design of the widget will be reflected in all the stores, eliminating the need for individual updates for each store.

Target different segments and placements based on the storefront the widget is deployed to for a tailored UGC strategy.

Ready to get started?

Already using Visual UGC? Read our help center and get started today!

If you are an existing client curious to learn more about Visual UGC, get in touch with your Customer Success Manager to get a product tour!

Interested in Nosto?

Not using Nosto and want to learn how Visual UGC can impact the success of your online store? Contact our team of ecommerce specialists to learn more.

Explore more articles

Ecommerce Fashion Brand, Princess Polly, Drives 66% Boost in Post-Click Purchases from Petite Size Fashion Shoppers using Personalized Homepage Content

Shoppers who interact with AI-powered product recommendations are 2x as likely to purchase with a 21% higher order value NEW YORK and LONDON (October 11, 2024) Princess Polly is seeing a 66% increase in online sales from Petite size fashion shoppers – and a 61% increase from Tall size shoppers – when they click on […]

Ecommerce 8 tactics to smarten your cart and boost post-purchase upsells

Both ‘smart cart’ and ‘post-purchase’ / ‘aftersell’ apps have made quite a splash in the Shopify ecosystem (and beyond) recently. So much so, in fact, that Shopify itself announced its acquisition of Checkout Blocks (a vendor in the space focussing solely on the checkout part of upselling) and began offering it free with every Shopify […]

News & Press Nosto and Mapp Launch New Integration to Deliver Hyper-Personalized, Cross-Channel Customer Journeys

Nosto’s Commerce Experience Platform (CXP) today announced a new integration with Mapp Marketing Cloud, a global leader in insight-driven customer experience solutions. This integration unifies marketing and commerce data, enabling brands to deliver hyper-personalized experiences across channels by seamlessly connecting both platforms and engaging customers with tailored content throughout their journey. New York, September 17th, […]

Ecommerce What’s new in Nosto: Scaling ecommerce growth with Mapp & Nosto’s hyper-personalized customer journeys across channels

In today’s competitive ecommerce landscape, understanding customer behavior across all channels is key to delivering personalized experiences that engage and convert. Without a cohesive data set, marketing and ecommerce teams struggle to gain the insights needed to optimize campaigns and onsite experiences. That’s why we’re excited to announce our new integration with Mapp Marketing Cloud, […]