Custom category merchandising based on location and tagging
Use geo-location and knowledge of local tastes to create personalized category page experiences that drive sales. For example, understand that people in warmer climates purchase…
Category Merchandising
Category merchandising based on brand and margin
Accomplish multiple goals using multiple sequence filters that promote products based on multiple performance metrics and attributes. Category merchandising allows you to create dynamic category…
Discount category page highlights
Showcasing your current discounts is one of the most important merchandising moves you can make. Using Category Merchandising, you can highlight discounted products to ensure…
Webinars
Webinar on demand : Crea experiencias de categoría eficaces para tu ecommerce en 5 pasos
El 4 de Junio, discutimos sobre Category Merchandising y cómo puedes: Combinar datos del comportamiento del cliente con los datos del producto para crear experiencias…
Category Page
The 4 Key Benefits of Using Category Merchandising to Transform Category Page Experiences
A 2019 analysis of Nosto-powered brands revealed that up to 70% of online sales originate from category pages. Yet, most category pages still rely on…
Guides and Reports
REPORT: Effects of the Covid-19 Outbreak on Fashion, Apparel, and Accessory Ecommerce
UPDATED MAY 27TH 2020: Different ecommerce verticals are being affected by the COVID-19 outbreak in vastly different ways. Many retailers are reacting quickly and recovering…
Category Page
How to Facilitate Product Discovery and Engagement For First-Time Customers Using Popular and Discounted Merchandise
In this article, explore how to set up a Sequence for First-time Visitors using Nosto’s Category Merchandising.
Category Page
How to Use Customer Insights to Drive Relevant Experiences That Match User Preferences
In this article, we will learn how to use segment Insights and Category Personalization to drive relevant experiences that match a first time visitor’s shopping preferences.
Category Page
How to Use Personalized Category Pages to Pamper Your Most Loyal Customers While Maximizing Profitability
In this article, we’ll learn how to create relevant experiences on category pages for existing customers who return to your online store.
Category Page
How to Surface Products of Interest in Key Category Pages for Returning Visitors
In this article, we explore how merchants can use Nosto’s Category Merchandising product on their category pages and incorporate an added layer of personalization to their merchandising strategy.
Webinars
Webinar: 5 Steps For Creating Category Page Experiences That Drive Results
Tune in on March 26th at 1 PM EST/10 AM PST, as we discuss Category Merchandising.
