Inside the locker room

Jim Lofgren shares how Nosto’s deep Shopify integration supports complex enterprise needs, from international expansion to B2B and unified commerce—and why Nosto, Klaviyo, and Shopify form a winning stack for the modern marketing cloud.

Rick Watson shares why successful Shopify enterprise migrations depend on the right SI and ecosystem fit, how brands scale beyond $100M by diversifying channels, and why Shopify’s growing partner network is key to winning long-term in enterprise.

Chelsea Jones shares why enterprise brands must rethink tech stacks, embrace Shopify for its speed, seamless UX, and checkout, and plan migrations strategically to future-proof growth in a fast-changing digital and social commerce landscape.

Eddie O’Brien explains how Klaviyo helps brands unlock more value from their tech stack, power AI-driven growth, and scale with Shopify. He highlights Klaviyo’s evolution into a B2C CRM and its strategic role alongside Shopify in enterprise digital transformation.

Ryan Nicholson explains why brands migrating to Shopify should embrace its simplicity, avoid over-customization, and focus on speed. He shares how Shopify’s investments in Shop Pay, AI, and enterprise integrations give it a major edge in upmarket growth.

John Surdakowski highlights the importance of change management in enterprise migrations, the need for upfront planning, and why Shopify’s evolving product supports both legacy brands and tomorrow’s digital-native enterprise leaders.

Benny Bermudez shares why migrating to Shopify should be seen as digital transformation—not just replatforming—and emphasizes early planning, a composable mindset, and Shopify’s unmatched flexibility and partner ecosystem as keys to long-term enterprise success.

Kat Andres discusses the power and simplicity of Shopify for merchants, highlighting its scalability, personalization with Nosto, and emerging AI tools like Sidekick and ChatGPT that streamline setups and enhance customer experiences.

Mikko Rekola shares how enterprise brands can migrate to Shopify successfully, scale past $50M with hybrid models and data-driven strategies, and why minimizing customizations unlocks Shopify’s full potential as a unified commerce platform.

Gentian Shero shares key pitfalls to avoid in Shopify migrations—like poor SEO planning and over-customization—and explains how Shopify’s flexibility, low TCO, and recent enterprise features help brands scale past $50M with the right tech and partners.

Anshey Bhatia shares why clean data migration is critical for enterprise success on Shopify, how emotional brand connection drives organic growth beyond $50M, and how Shopify’s investments in omnichannel, POS, and B2B are empowering scale.