Can the fashion industry sustain its sustainability?

Can the fashion industry sustain its sustainability?

Today’s consumers are becoming increasingly impeded by extreme financial pressures. Purchase priorities are changing and the fashion industry is taking a hit. We investigate how this is affecting consumer attitudes and behaviors around sustainable fashion specifically, whose consumption was broadly deemed ‘expensive’ even before today’s economic strains.

Surveying over 2000 US and UK fashion consumers, we investigate shifts in sentiment around sustainable fashion, and advise fashion retailers on what to prioritize in making it accessible as consumer spending retracts.

Through this new consumer research report, you’ll access

  • Fresh data on consumers’ attitudes and intentions toward sustainable fashion
  • Key findings revealing a change in consumer sentiment around sustainable fashion
  • Tactical advice on what fashion retailers should prioritize in encouraging sustainable consumption

Explore other reports & research

Peak season pulse: unwrapping shopper intentions for the 2024 holiday season
Ecommerce Peak season pulse: unwrapping shopper intentions for the 2024 holiday season

Get ahead of the competition with our exclusive research report, revealing key shopper intentions based on over 2,000 consumers for the 2024 holiday season.

Read more
How ecommerce marketers are embracing UGC to boost their online sales
Ecommerce How ecommerce marketers are embracing UGC to boost their online sales

This 2023 study investigates the challenges that ecommerce marketers face when creating visual content, such as the costs of maintaining fresh visuals, and ensuring they support diversity.

Read more
Research: The Future of Ecommerce Search
Ecommerce Research: The Future of Ecommerce Search

A three-part research study conducted in 2023 uncovering expectation gaps between what shoppers want from site search, what brands think they’re delivering, and what brands are actually delivering. Uncovering the biggest pitfalls, quickest wins, and strategic initiatives for brands, we unearth the site search stats and trends you need to know–directly from your shoppers’ mouths.

Read more
Nosto Named Personalization Leader in Digital Commerce 360’s Internet Retailing Leading Vendors Report 2023
Ecommerce Nosto Named Personalization Leader in Digital Commerce 360’s Internet Retailing Leading Vendors Report 2023

Nosto named as a top three personalization vendor to the top 1,0000 North American retailers, beating Adobe, Algonomy, Sitecore, and Deloitte in Digital Commerce’s 2023 report providing ranking, data, and analysis of the top ecommerce technology providers… Digital Commerce 360’s Leading Vendors to the Top 1000 Retailers Report is packed with insights on the latest trends […]

Read more