Since launching in 2007, Alo Yoga has become a force to be reckoned with in the activewear realm.
Through high-profile celebrity endorsements, strong community engagement, and vast international expansion, the brand’s become a key player, reporting its first billion-dollar sales year in 2022.
But how exactly does Alo Yoga’s ecommerce store stack up in a highly competitive market?
Join us on April 10, 12 PM ET / 5 PM BST, as we zoom in on the brand’s on-site experience. Dissecting their personalization and search strategies, as well as their overall UX, we highlight some of the key aspects of their store that are supporting their online success.
