Consumer Survey: Home and Garden Retail Goes Virtual
With people spending more time in their homes than ever before, it’s becoming more and more important for individuals to have the things around their house and yard that give them that “homey” feeling. Coincidentally, home and garden retail has always been one of the few verticals to firmly keep its feet in the brick-and-mortar sphere due to the importance of experiencing the products prior to purchase. So, without the ability to go shopping in physical stores easily, how are shoppers adapting to buying home and garden products online while their need for the products is greater than ever before?